“RevenueCat reporting” can mean a precise financial reconciliation, an operational subscription review, or a simple growth update. Before exporting anything, decide who will read it and what decision or feeling the report should create.
Separate three report types
Financial report
Use app-store financial and payment reports for accounting, with RevenueCat analytics for timely operating insight. Do not use a country passport as a monetary source of truth.
Product report
Use conversion, trial, renewal, refund, and customer-history views to explain subscription performance and identify product work.
Milestone report
Use aggregate country reach when the audience needs a memorable picture of momentum: new markets, active footprint, continents, portfolio contribution, and achievements.
Build a clear milestone story
- Lead with one change: “We reached two new transaction countries in July.”
- Add context: total countries, active markets, and the app that contributed.
- Show the map or new-country stamp.
- State the country definition in a caption or linked note.
- Keep raw subscriber and credential data out of the asset.
Specific beats inflated. “Our subscriptions reached Mexico for the first time” is both more credible and more interesting than “we are taking over the world.”
Create milestone reports in Reachly
Reachly's Share Studio renders five types of artwork on the device: a passport reveal, new-country card, monthly recap, reached-country world map, and achievement card. You can choose formats suitable for a social post or story and share a PNG through the system share sheet.
The passport and map can cover the whole developer portfolio or one app. App names, subscription counts, and display name are configurable, so the same footprint can serve a private team update or public portfolio post.
Choose a reporting cadence
Share new-country moments when they are genuinely meaningful. Use monthly recaps for a repeatable rhythm. Use the full passport for larger thresholds such as ten countries, a new continent, or a multi-app portfolio milestone. Avoid posting every minor change; scarcity keeps milestones worth noticing.
Turn a country row into a growth moment.
Create shareable RevenueCat country reports without exposing customer records.
Open Reachly